Project timeline
Sep - Dec 2026
Project Type
Academic
Virtual Reality
Contributor
Designer
Imfat.info Creative Roster
My Contribution
- Visual System
- Service Design
- Interface Design
- Interaction Design
- 3D Visualization
Productivity Centered Computing Platform.
Strat is a hardware and software system designed for productivity in a virtual workspace. It contains a portable VR headset, a foldable keyboard, a stylus and various modules including a power adapter, game controller and more. Strat is for computer users who thrive with multi-screen setup, users who thrive with long focused working sessions, users who love remote working or travel a lot.
It is designed for creatives, programmers, journalists, video editors, composers as early adopters. Strat is a new way of working that is immersive, powerful, portable, efficient and affordable.
02 Challenges
With mass market VR available, it is time to think how it will influence our productivity beyond gaming.
What will our future of productivity look like?
How to really* be more productive with virtual reality?
How to interact efficiently with the virtual workspace?
Additional Scaling Case Studies
Verified performance outcomes engineered by the Imfat.info direct-response engine.
Lumen Skincare — $22K to $340K Monthly Run Rate
Replaced high-polish studio commercials with authentic creator micro-moments. Identified high-converting hook variants that slashed customer acquisition cost by 54%.
Ridge Minimalist Hardware — 8-Figure Scale Optimization
Built a modular 3-second hook matrix testing 140+ creator hooks monthly. Maintained sustainable sub-$28 CAC while ramping Meta spend over $450k/mo.
Hims & Hers — High-Retention Video Conversions
Orchestrated creator story arcs addressing intimate health pain points with radical candor and relatable humor, outperforming traditional static banner benchmarks.